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But I made every mistake first. Dead phones in pickup lines. Digging around for a pen while the window was closing. Starting a task that needed 40 minutes inside a 15-minute window and just sitting there stressed for free. I did all of it.

If you are a mom running a business between drop-offs and pickups, you do not always have the luxury of a desk. Some days the car is the office, and the phone is the computer. I stopped being embarrassed about that and started being strategic about it.

I stopped fighting it and started using it. Started being a momprenuer Here is the thing nobody talks about when they tell you to "protect your time." A pickup line is 20 minutes minimum. A dance class waiting room is 45 minutes (now, add my one kid takes five classes back to back). A drop-off loop does not care about your morning. That is over an hour of time that already exists inside your day, every single day, that you are not counting as work time because you are sit

Practical Examples of Using the 9 Graphics To give you a better idea, here are some ways you might use these graphics.

With 93% thats a big number of online experiences starting with a search engine (like Google), appearing in local search results can make a huge difference. If your website isn’t optimized for local searches, you might be missing out on a large portion of potential customers nearby.

But finding affordable, high-quality visuals can be a challenge if you are not tech saavy with the photoshop world or a graphic designer. That’s why I want to share what makes our offer of 9 graphics for just 99 dollars a smart choice:

Reality TV shows like Love Island have become more than entertainment for us this summer. It has been research. They shape trends and influence marketing strategies similarily to how celebrities and fast casual marketing set the trends.

Most small business owners think opportunity starts when someone finally notices them. They get their “lucky break” via a media feature, viral Reel, or a big client. But after nearly 30 years in PR and media, I can tell you that’s almost never how it actually works.

Losing control of your domain name can feel like losing the keys to the bank. Reminder for the future: NO ONE SHOULD OWN YOUR DOMAIN BUT YOU. If your old designer, developer, manager or whoever holds the domain name for your website, it can block your ability to update, move, or even fully own your online presence. Here’s a straightforward plan to help you regain control quickly and confidently.

Backlinks are great for SEO so we update them often on our website. We look at It as great for us and great for potential clients to find our favorite businesses. For example, we list all of our business friends on Mango Mixers section of the website. The businesses that disappeared or close, the ones we have to quietly delete from my guides, vendor lists and untag from blog posts and social media, they all had something in common. None of them had a website. None of them had

I thought I did everything right before opening my business. I had a plan, I had guidance, and I felt prepared. What I didn’t expect was how quickly I would have to change that plan.

Hi, I'm Alicia, co-founder of Mango Marketing Co. and mom to a child with Nonspeaking Autism. Today, we are talking about something nobody wants to admit they need to clients: more time. There will be a day, and it will come, when a client deliverable is late because life happened first. A school call, an unexpected illness, a home repair, etc.

Hi, I'm Alicia, co-founder of Mango Marketing Co, and the “mama” at Mango Marketing Co. If you read my last post, you know I'm a mompreneur with 2 kids. My youngest daughter has Autism and is Nonspeaking. If there is one thing being a parent and caregiver has taught me, it's that routine is not optional. It's survival (for all of us).

Hey, I'm Alicia, a mompreneur and the co-founder of Mango Marketing Co…until Natty gives me a baby. (this is an ongoing joke between us)I’m a parent and full-time caregiver to my daughter, she is Nonspeaking and has Autism Spectrum Disorder.

You’re getting inquiries, which means your marketing is working. People are finding you, they like what they see, and they’re taking that first step. So why aren’t they booking?

Word-of-mouth often ranks among the most effective marketing tactics. And it makes sense. In the age of AI, ads, and the internet there’s a lot to distract us. And that makes a conversation with friends and family even more valuable.

Blogging is not dead regardless what some random "marketing guru" told you on the internet. You Blog so Google knows to send you customers. Understanding blogging and google, also helps understand social media algorithms. We call this a "win win". A SEO focused blog can drive traffic to your site for years without any ad spend. Blogging can be affordable to make content, reuse content and keep information going for your clients.

If you want local customers to find you, local SEO techniques are non-negotiable. Local SEO Basics every small business owner needs to know helps put money In your pocket with a little bit of time and affordably. SEO isn't hard. Unfortunately, most people don't have time or the understanding of what goes into SEO. It's also not a checklist but something you need to maintain. If Google is changing, your SEO needs to be changing.

How to Turn Customer Reviews Into Social Media Content aka Social Media Gold Your happiest customers are your best marketers. We like to call them "angel investors". We highly suggest use what they say and listen to what they want. Reviews and testimonials are free content with people who love you. 1. Screenshot and share A Google review, a glowing DM, a five-star Yelp comment is showing off your credibility. Now, imagine if you design it beautifully (to your brand) = Social

We recently read We Should All Be Millionaires by Rachel Rodgers and did the 10k in 10 days challenge. We made $7,141 We read this book at the same time, and checked in with our notes each day. By the end, it was one of the most motivating things we did as co-founders and business partners. We each came from a 13+ year business owner background before starting Mango Marketing Co. together almost 5 years ago. Blending our skills, knowledge, ideas, processes, connections, etc.

Reels vs. TikTok vs. YouTube Shorts: Which Is Worth Your Time? Short-form video is not going anywhere (and more platforms are adapting it) but which platform should you actually use? All three platforms offer vertical short form video, but they work differently. They also reward different strategies for small business owners. What are they?

Batch content creation is a small business owner's best friend. Our social media manager Is always asking "did you get content" and we quietly reply "maybeeee..." Cause sometimes we have a lot and sometimes we don't. So, In order to keep her busy (and happy) we have to set some time aside to get It done.

Organic engagement is alive and well. Don't listen to people who say "organic reach is dead", they are the same people who say "blogging is dead" yet look what you are reading.

Let' s cut to the chase: not every platform is made for you and that's okay. One of the biggest mistakes small business owners make is trying to be everywhere at once. Spoiler: it's a fast track to burnout and mediocre content. Here is how to figure out where you actually belong.