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Marketing often gets reduced to just selling products or services. Marketing is about creating connections between a brand and the right audience. It delivers the right message at the right time to meet both wants and needs.

One of the core ideas in Atomic Habits is that tiny improvements, when repeated consistently, compound over time. Clear calls these “atomic habits” because they are small but powerful building blocks.

In June, a group of motivated individuals took on the 10k in 10 days challenge after reading We Should All Be Millionaires by Rachel Rodgers. The goal was clear: generate $10,000 in just 10 days. While they didn’t hit the full $10k, they still made an impressive $7,141. This post shares their journey, the strategies they used, and lessons learned along the way.

But I made every mistake first. Dead phones in pickup lines. Digging around for a pen while the window was closing. Starting a task that needed 40 minutes inside a 15-minute window and just sitting there stressed for free. I did all of it.

If you are a mom running a business between drop-offs and pickups, you do not always have the luxury of a desk. Some days the car is the office, and the phone is the computer. I stopped being embarrassed about that and started being strategic about it.

I stopped fighting it and started using it. Started being a momprenuer Here is the thing nobody talks about when they tell you to "protect your time." A pickup line is 20 minutes minimum. A dance class waiting room is 45 minutes (now, add my one kid takes five classes back to back). A drop-off loop does not care about your morning. That is over an hour of time that already exists inside your day, every single day, that you are not counting as work time because you are sit

With 93% thats a big number of online experiences starting with a search engine (like Google), appearing in local search results can make a huge difference. If your website isn’t optimized for local searches, you might be missing out on a large portion of potential customers nearby.

Losing control of your domain name can feel like losing the keys to the bank. Reminder for the future: NO ONE SHOULD OWN YOUR DOMAIN BUT YOU. If your old designer, developer, manager or whoever holds the domain name for your website, it can block your ability to update, move, or even fully own your online presence. Here’s a straightforward plan to help you regain control quickly and confidently.

Backlinks are great for SEO so we update them often on our website. We look at It as great for us and great for potential clients to find our favorite businesses. For example, we list all of our business friends on Mango Mixers section of the website. The businesses that disappeared or close, the ones we have to quietly delete from my guides, vendor lists and untag from blog posts and social media, they all had something in common. None of them had a website. None of them had

Hi, I'm Alicia, co-founder of Mango Marketing Co. and mom to a child with Nonspeaking Autism. Today, we are talking about something nobody wants to admit they need to clients: more time. There will be a day, and it will come, when a client deliverable is late because life happened first. A school call, an unexpected illness, a home repair, etc.

Hi, I'm Alicia, co-founder of Mango Marketing Co, and the “mama” at Mango Marketing Co. If you read my last post, you know I'm a mompreneur with 2 kids. My youngest daughter has Autism and is Nonspeaking. If there is one thing being a parent and caregiver has taught me, it's that routine is not optional. It's survival (for all of us).

You’re getting inquiries, which means your marketing is working. People are finding you, they like what they see, and they’re taking that first step. So why aren’t they booking?

Blogging is not dead regardless what some random "marketing guru" told you on the internet. You Blog so Google knows to send you customers. Understanding blogging and google, also helps understand social media algorithms. We call this a "win win". A SEO focused blog can drive traffic to your site for years without any ad spend. Blogging can be affordable to make content, reuse content and keep information going for your clients.

How to Turn Customer Reviews Into Social Media Content aka Social Media Gold Your happiest customers are your best marketers. We like to call them "angel investors". We highly suggest use what they say and listen to what they want. Reviews and testimonials are free content with people who love you. 1. Screenshot and share A Google review, a glowing DM, a five-star Yelp comment is showing off your credibility. Now, imagine if you design it beautifully (to your brand) = Social

We recently read We Should All Be Millionaires by Rachel Rodgers and did the 10k in 10 days challenge. We made $7,141 We read this book at the same time, and checked in with our notes each day. By the end, it was one of the most motivating things we did as co-founders and business partners. We each came from a 13+ year business owner background before starting Mango Marketing Co. together almost 5 years ago. Blending our skills, knowledge, ideas, processes, connections, etc.

Mango Marketing Co helps brands find their flavor. Strategy, messaging, and positioning that actually means something. Ready to stop being forgettable?

This is a reminder that your clients are not taking a break. Your inbox is not taking a break. But that does not mean you have to choose between work and your kids. You just have to work smarter during these weeks. Take a breath, we got this, someway, somehow. We always do, amiright?

Grab your laptops, order the overpriced latte, and claim the comfy table, we’re going to co-work! Co-working dates with your child are not just a cute thing to post about. They are one of the most productive and intentional things you can do as a Mompreneur.

Summer break is coming in hot, and before the backpacks hit the floor and the "I'm bored" begins, there is one thing the smartest mompreneurs do: they prep. It’s the only way I survive. A little planning now means way less chaos later…especially with two kids.

I don’t want to chat much about this because it’s not the point of the post, but I do want to put out a cautionary tale about not selecting S-Corp status too soon. It’s a tough decision to undo, and if you proceed before the costs outweigh the benefits, you’re going to be sad paying all those extra fees just to deduct your payroll.

Your website is open for business 24 hours a day. The question is: is it actually bringing people in, or sending them away? Run through this checklist and be honest with yourself.

Blogging isn't dead. Blogging is designed to help you get found on Google using all four SEO techniques and some fun things like meta descriptions. Pretty much, Google likes blogs and we want to get found on Google.

That is exactly what most small business owners are doing. They are relying on one piece and expecting full results. Wondering why they are missing customers while responding to DMs or get missed for opportunities left and right

When you focus on your business locally, a huge piece of the puzzle lives off your site entirely. Yelp is one of the most powerful off-site SEO tools available, and most business owners have no idea they should be using it.