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What Every Makeup Artist Website Actually Needs

11 hours ago
1 min read
Woman taking a selfie with puckered lips in front of a bright orange satin backdrop, wearing glasses on her head.


A makeup artist website does not need to be complicated. Check out: www.nattycontrera.com for a great example. Make it easy for your target audience to figure out they need you and how to book you.

Your Specialty/Niche As A Makeup Artist

Clients want to know what you are known for before they reach out. Bridal, editorial, glam, special effects, whatever your lane is, say it clearly on your homepage.

How to Book You ON Your Makeup Artist Website

Do not make people hunt for a way to reach you. It can be a booking link, a contact form, or a simple phone number and email, put it somewhere obvious and repeat it more than once on the page. If you take deposits, list your process, or work through a specific platform, say so upfront so there is no confusion later. REPEAT THIS MULTIPLE TIMES.

Images of Your Work

This is the heart of the site. Clients are hiring you based on what they see, so your portfolio needs to be front and center, high quality, and updated often. REPEAT: UPDATE IT OFTEN.

Add what makes sense for YOUR business

If you have standard pricing, add pricing. If you have a location, put your address and hours. Add what will give your clients the best experience.

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