If you read our post on the 4 types of SEO, you already know the foundation: on-page, off-page, technical, and local. That is still the framework. But SEO in 2026 looks very different from SEO in 2023. (Or, based on this tiktok video we did, someone said we give 2009 knowledge. All the info is still important). Think of it this way: The rules have not changed. The game has.