Branding Audit Checklist For Small Business Owners

Ask yourself "Is my brand still telling the right story about us?"

Your brand is the first impression people get before they ever speak to you. If it feels a little off, a little outdated, or just... well, not you anymore, your potential clients can feel it too. Here is a simple checklist to help you figure out if your brand is due for a refresh with Mango Marketing Co:

The Brand Refresh Checklist

• Logo looks outdated or blurry on modern screens

• Brand colors feel random and not consistent

• Fonts are inconsistent across platforms

• My tagline no longer reflects what I actually do or want to do

• New clients often misunderstand what I offer at first glance

• I have changed my services but not my branding

• I feel embarrassed handing out my business card or sending someone to my website

• My brand looks nothing like my competitors (and not in a good way)

• I started my business years ago and have never revisited the visuals or strategy.

• My brand does not connect with the clients I actually want to attract
  

What Your Results Mean

• 0 to 3 checks: You are in good shape, but a brand audit never hurts.

• 4 to 6 checks: Your brand is showing its age. A refresh could bring In new business.

• 7 or more checks: It is time..reach out immediately.
  

We can't wait to help you make an amazing new brand that you are proud to show off.